Legal
Privacy Policy
Last updated and effective: 03.09.2026
BESA YAZILIM ARAŞTIRMA GELİŞTİRME SANAYİ VE TİCARET LİMİTED ŞİRKETİ (Bians, we, us) takes care to protect your personal data. This privacy policy explains how we collect, use, share, and protect information through thebians.com, the Bians smart lighting app, and related services.
Contact details
For questions about our privacy practices, you can reach us here.
- Address: Kazımdirik Mah. 375 Sk. No: 11/1 İç Kapı No: 129, Bornova / İzmir
- Email: support@thebians.com
- Phone: 0256 212 02 56
- KEP: besayazilimarastirma@hs01.kep.tr
- MERSIS: 0166082185100001
- Hours: Monday – Friday, 09:00 – 19:00
Information we collect
We process the data needed to provide the service. Some of it you give us; some is generated automatically as you use the app and website. Device setup may also require location permission.
Information you provide
- Account: email address, username, password (stored encrypted), optional display name, profile settings and preferences
- Orders and delivery: first name, last name, phone, delivery and billing address, tax details for corporate orders, order contents and payment status (card data stays with the payment provider)
- Devices and home: custom device names, room assignments, lighting schedules and scenes, automation preferences
Information collected automatically
Device and browser:
- Device model and manufacturer
- Operating system version
- App version
- Device identifiers
- IP address
- Language settings
- Time zone
- Browser type and cookie identifiers (see the Cookie Policy)
Network:
- Wi-Fi network names (SSIDs)
- Wi-Fi signal strength
- Connection status
- Network performance metrics
Usage:
- Feature usage statistics
- App and site performance metrics
- Error logs and crash reports
- Session duration and interaction patterns
- Support requests and correspondence
Location data
The app may need location permission during device setup for Wi-Fi configuration. This is a technical requirement of Android and is used only to:
- Scan available Wi-Fi networks during setup
- Connect smart lighting devices to your local network
- Make sure the device works correctly on your network
We do not:
- Track your physical location
- Store a location history
- Use location data for marketing
- Share location data with third parties
You can turn location permission off after setup. Some steps, such as adding a new device, may be limited if permission is off.
How we use your information
Core services
- Setting up and configuring smart lighting devices
- Processing lighting control commands
- Managing device connections and status
- Maintaining your user account
- Receiving, delivering, and invoicing orders
- Applying your automation preferences
- Technical support, returns, and warranty processes
- System security and authentication
Service improvement
- Analyzing app and site performance
- Identifying and fixing technical issues
- Improving the interface and experience
- Developing new features
- Understanding usage patterns
- Offering insights related to energy use
Communications
- Sending service notifications
- Informing you about device status
- Providing technical updates
- Answering your questions
- Sending security alerts
- Marketing communications, where you have given explicit consent
Legal grounds
Under Articles 5 and 6 of the KVKK, we rely on the establishment and performance of a contract, legal obligation, legitimate interest, and, where necessary, explicit consent.
Data storage and security
Protection measures
We apply the following measures to protect your data:
- Encryption in transit
- Encrypted secure storage
- Regular security reviews and updates
- Access controls and authentication
- Secure development practices
- Regular backups
- Incident response planning
Retention periods
- Account data is kept while your account is active
- Usage logs are kept for 90 days
- Technical logs are kept for 30 days for troubleshooting
- Backup data is kept for 7 days for disaster recovery
- Invoice and contract records are kept for as long as legal retention rules require
Sharing and disclosure
We do not sell your data
We do not sell, rent, or trade your personal information to third parties for marketing.
Limited sharing
We may share your information only to the extent needed for the service, in the following cases.
Service providers:
- Cloud hosting
- Payment providers
- Shipping and logistics
- Analytics services
- Customer support tools
- Development and debugging tools
Legal requirements:
- Court orders
- Legal process
- Regulatory requirements
- Law enforcement requests
Third-party services
The app or website may integrate with or link to third-party services. How those services use your information is governed by their own privacy policies.
Your rights and choices
Access rights
You can exercise your rights under Article 11 of the KVKK by writing to support@thebians.com. Requests are answered within the timeframes set by law. These rights include:
- Access to your personal information
- Correction of inaccurate data
- Requesting deletion
- Exporting your data
- Restricting processing
- Objecting to processing
Account controls
From the app and web account settings, you can:
- Update account information
- Change device settings
- Adjust privacy preferences
- Control notifications
- Manage data collection options
Account deletion
You can delete your account as follows:
- Go to account settings in the Bians app, or to account security on thebians.com
- Choose delete account
- Complete the email confirmation
After deletion:
- Personal information is removed within 30 days
- Technical logs are anonymized
- Backup data is removed in the next cycle
- Some information may be kept where the law requires it
Children's privacy
- Our service is not directed at children under 13
- We do not knowingly collect information from children under 13
- Parents can contact us about children's data
- We will delete children's data collected in error
International data transfers
If we transfer your data across borders, we follow the KVKK transfer rules and these safeguards:
- Standard contractual clauses
- Data processing agreements
- Compliance with local law
- Security measures
Changes to this policy
Policy updates
We may update this policy when:
- The service changes
- The law requires it
- We improve our privacy practices
- We improve security
Notice
We will notify you of material changes through:
- In-app notifications
- Website updates
Further information
Compliance
We follow these rules and practices:
- Turkish Law No. 6698 on the Protection of Personal Data (KVKK)
- Applicable privacy and consumer law
- Security good practices
Technical measures
Our services use:
- Encrypted communication protocols
- Regular security updates
- Access control and monitoring
Contact us
For privacy matters: support@thebians.com, 0256 212 02 56. Address: Kazımdirik Mah. 375 Sk. No: 11/1 İç Kapı No: 129, Bornova / İzmir.
Response times:
- General questions: 2 business days
- Data access requests: 30 days
- Technical issues: 1 business day